Digital Marketing Lead

Feedmark are looking for a Digital Marketing Lead to join our dedicated and hard-working team based near Harleston. Why work for us? Feedmark enjoys an enviable reputation for making quality equine supplements, delivering research led, customer focused nutrition direct to horse-owners throughout the UK and Worldwide. We've been in business over 45 years and continue to go from strength to strength. As we continue to grow, we are seeking a dynamic and skilled Digital Marketing Lead execute all aspects of our marketing strategy. Role overview The Digital Marketing Lead will be responsible for delivering and managing the entire marketing for Feedmark from social media, events, website and SEO, this is a hands-on, strategic, and creative role that touches every area of the customer journey and brand experience. Key Responsibilities Maintain consistent brand standards Manage and update the company website, ensuring SEO best practices are implemented. Plan and execute paid and organic SEM campaigns (e.g., Google Ads). Monitor performance using Google Analytics, Meta Business Suite, and other tools, reporting regularly on KPIs. Manage and optimise campaign ROI. Create, schedule, and publish engaging posts that align with product promotions and seasonal activity. Lead paid social campaigns including audience targeting, budgeting, and performance tracking. Create marketing plans that drive sales and strengthen brand identity. The ideal candidate Experience in a marketing role Strong knowledge of social media management and reporting (organic and paid). Good understanding of email marketing Experience in SEO and running Google Ads/SEM campaigns. Strong organisational and project management skills. Desirable: Degree in Marketing or related discipline. Competency in Adobe Creative Suite (Photoshop, Illustrator, InDesign). Experience working within the equine sector / strong equine knowledge. What We Offer: The opportunity to work with a growing and ambitious business. Autonomy and creativity in your role. If you are passionate about digital marketing and eager to contribute to our team's success, we encourage you to apply for this exciting opportunity. Job Types: Full-time, Permanent Pay: £38,000.00-£40,000.00 per year Benefits: Company pension On-site parking Schedule: Monday to Friday Ability to commute/relocate: Harleston IP20 0NY (Norfolk): reliably commute or plan to relocate before starting work (required) Work Location: In person Expected start date: 31/07/2025